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_________________________
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Magical
Scenery &
Delightful
Characters
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Teaching
Imagination & How to Apply Critical
Thinking to Problem Solving.
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POSITIONING
STATEMENT:
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Directed to a family
audience.
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| "The Magic
Crystal" and "Star Riders"
have been created to offer ideas, answers,
and direction to the audience of any age.
By sharing lessons and experience in stories
and situations that relate directly to their
own immediate lives, or their most personal
wish fantasies, we can kindle awareness to
make life more fulfilling. |
| PUBLICITY
OBJECTIVES: |
| 1) Emphasize awareness
"Learn to dream with your eyes
open." |
| 2) Highlight the significance
of faith in oneself and the importance
of self esteem. |
| 3) Play to the mysteries
of imagination and the magic of dreams. |
| Encourage working for
what you believe and try to make dreams
come true. |
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"Reach
out your hand for a star and you'll
go far."
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| 4) Encourage recapturing
childhood faith. "Look at the
world through a child's eyes to find
hope and possibilities." |
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Copyright,
ALL RIGHTS RESERVED: Donna J. Setterlund
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