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ILLUSTRATION
OF FEASABILITY STUDY
FOR PRESENTATION
AND CONSIDERATION
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The Dandy Concept Quality Life Affirming
Experiences In Consumerism & Entertainment
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| PROOF OF CONCEPT |
| A) Envisioned a Concept for a consistent
development of highly marketable quality content.
|
| B) Based on the Concept, worked to
define and develop an Approach with the assistance
of industry professionals and mentors. |
| C) Developed a formal Proof/Test
of that Approach for the Proof of Concept. |
| D) Focused that Proof/Test on a single
genre. |
| E) The Proof of Concept was successfully
completed. |
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| GUIDING ELEMENT |
| A) CONCEPT PROVEN: It is possible
to efficiently develop a non-formulaic consistent
perpetual flow of appropriate and well- integrated
quality family and life affirming content and ancillary
material for all types of interactive media and entertainment.
|
| B) The Approach is guided by quality
and efficiency. Guiding Principles of this approach
are: |
|
| 1) Mentor: Creative Integration,
Business Leadership, Theme Park Dev., from Disney
Entertainment |
| 2) Mentor: World Class Animation
& Filmography |
| 3) Associate: Filmed Television /
Video Producer |
| 4) Associate: Media Technologies
Specialist |
| 5) Assoc. Advisor: Hollywood Producer
Animation Filmmakers |
| 6) Assoc. Advisor: Fortune 500 Marketing
Consultant |
| 7) Assoc. Advisor: Market / Research
/ Advertising Professional |
| 8) Assoc. Advisor: Dr. of Journalism
/ Writer / Producer / Film |
| 9) Assoc. Advisor: Marketing / Communications
Specialist |
| 10) Extensive Slate of Advisors &
Production Associates |
|
| C) The Concept was developed over
a period of time. A valid Approach was executed to
develop and implement the Concept. Example projects
were created for the largest consumer segment in America,
the mainstream, families with traditional values. |
| D) For illustration purpose the concept
designed an Approach around a single Genre for a specific
melting of fantasy and reality to best tap the depth
and integration of development. Target audience: Preadolescent
girls: Prepubescent boys: Love-sick adolescent girls
(boys, too): Thrill-seeking teenagers: Love-sick teenagers:
Romantics (a euphemism for love-sick adults): Youngsters
looking for role models: Animal/earth lovers: Creationists:
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| E) As an illustration of Proof of
Concept, the following are the well organized results
of that test. |
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| 1. The Dandy Collection (Fantasy
vs.Reality) |
| 2. Anytown USA (Reality ~ Fiction)
|
| 3. Golden West Adventures (Reality
~ Nonfiction) |
| 4. BUSY BOOKS ~ Events, Parks, Communities,
Collector Information Activity Fun Picture Books. |
| 5. Any subject matter, situation,
or hypothetical scenario |
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